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Home --> ICC Case Study
 
ICC Case Study
(South Asia's Largest Composite Trade and Convention Centre )
 
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Project
 
INTERNATIONAL CONVENTION CENTER - PUNE, INDIA
South Asia's Largest Composite Trade and Convention Centre
 
www.iccpune.org
 
Business Description:
 

The proposed project would consist of Trade Towers, a 5 Star Hotel with Convention & Exhibition Facilities, an I.T. Park and a Shopping and Family Entertainment Centre. The proposed built-up area is approximately 1.2 million sq.ft.

 
 
Objective:
 
  • To be the Numero Uno shopping hub in India.
  • To showcase the shopping mall facilities.
  • To attract commercial proposals.
  • To attract professionals to join the organization.
  • To create additional revenue streams.
    - Advertising
    - Sale of e-brochures
 
Proposed solution:
 
Design

The client wanted a design in flash, which speaks about the kind of set up it's going to be.

 
On the basis of Internet Business Analysis, we recommended…
  • Flash work to portray an elegant brand image.
  • Content management system.
  • E-CRM to simplify mailing activities to target customers.
  • Online Career section (simplifying recruitment process and minimizing the cost incurred on the same)
  • Advanced site search functionality.
Please email us for more details.
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